June marks the month that the Strategic Planning committee has been
working for a year. Although the group has tried to be as transparent as
possible, and involve as many people as possible, there may still be
someone out there who doesn't know what we've been doing. We're here to
fill you in on the activities.
The Board's goal has been, and continues to be, to open up the process
of decision making to as many members as possible in the spirit of
cooperation and active membership - including both those who work at the
store all the time, and those who work there less frequently. We've also
taken some opportunity to talk to customers and understand their
perspective.
This open policy, when we remain respectful, affords us the ability to
listen to each other, talk about constructive ways of coming to consensus,
and working the process. It's not always easy, as we all have different
perspectives - as a matter of fact it's damn hard sometimes. When we stick
with the process (especially when we feel like giving up), that's when
real progress occurs. We feel confident that we can continue to work
together and work the process. It hasn't let us down yet.
Some folks have participated all the way through. Some have risen to a
particular challenge and then stepped away. Some are doing what they do
best and leaving the rest for others. Whatever your participation, it has
been exceptional and truly appreciated. We have three active committees
and one forming this month, thanks to interest shown at the Annual
Meeting.
Let's review what our policy and the work of this committee has netted
for the Coop:
1. Documents from the two surveys - Marketing and the longer written
one, focus groups, etc., that reflect the opinion of a huge number of
members and shoppers and can be used as reference.
2. A two-day retreat that produced actionable items for the membership
and some excellent ideas, also retained for reference.
3. A draft of statements of conscience and a renewed commitment to the
mission statement - approved by the membership.
4. Agreement from the membership (November) that we indeed need to
grow, and the components we'd like included in that growth. Later, an
adopted vision statement (April) about the growth to inform our decision
making.
5. Recognition that we needed more detail in our food policy, as it's a
key piece of our mission. An active food policy group is doing the hard
work of figuring out what our policies for food purchase and merchandising
could be. (And, let's appreciate, offering their work-up for criticism at
regular intervals to those who will not participate in the actual
committee - more detail at the end of this article.)
6. A close vote to continue in the NCGA (56-40) leads us to believe
that there are many folks who are interested in doing business in a
slightly different way, and are willing to begin doing research on how
that could possibly happen - and hoping for input from the buyers in
particular, if not the whole way along, then after the research is
finished and it's time to actually consider making a change.
7. A site group that is working on collecting information and reviewing
available sites, and beginning some research on what it would cost to
build in an economically deprived neighborhood like Arbor Hill. That
committee commissioned and received a report on our current building from
an engineer, and is looking into financing options in conjunction with the
Finance committee.
8. A Vision group that's trying to pull the pieces together, get it
written down so newcomers and people who haven't been on the committee can
understand what we're doing, and solidify the rest of the strategic plan.
That committee is currently discussing the next retreat and the next
forward steps.
Strategic planning takes a long time. (Lynne recently was at a meeting
where the current leader of a strong, viable organization said they had
done strategic planning work for 12 years. When she got her breath back,
she recognized one more time what a lot we had accomplished in our first
year out.) So, before we set out on the next challenging steps, let's try
to keep in mind what we have accomplished, and remember that we will get
through it. A year ago, this process was only an idea. If you'd like to
participate in any way, please contact Lynne (kandl@capital.net) or Ginny (mginny1@nycap.rr.com) and we'll let
you know when the next meeting is.
More about the Food Policy group
The Food and Product Policy committee has been meeting regularly in
conjunction with members of the Nutrition and Education committee to draft
language for a Food & Product Manual, as specified in the HWFC 2003
Bylaws. The committee's process began by reviewing the Bylaws and HWFC's
mission statement and identifying nutritional, environmental and social
justice concerns within them that might impact product selection, and then
comparing these concerns with what we are doing in actual practice in the
store.
We are now working on a series of guidelines that will support the
Coop's commitment to healthy food, environmental and social
sustainability, consumer education, service to customers with diverse
needs, and the financial stability of the store. We have been guided in
this by member and staff input from the focus groups, the survey in August
2003, and the September retreat. Committee meetings are open to all, and
we circulate drafts of the manual to members and the Collective Management
Team for comments, as well. For meeting dates and the latest update,
contact Ginny McEwen (463-8904, or mginny1@nycap.rr.com) or Nate
Horwitz (482-2667, or nate@hwfc.com).
The manual will ultimately be submitted to the Board for review and to the
membership for final approval.
In addition to the product manual, the committee is working on
membership requests to replace the meat pre-order system with direct
retail sale in the store. This suggestion was strongly supported in the
August survey, with 57% in support of meat sales, 65% in support of
poultry, and 71% in support of fish/seafood. At the September retreat we
drafted provisions on hormone-free, environmental sustainability, humane
treatment, sourcing and merchandising.
HWFC has traditionally had a vegetarian product line. But we are a coop
in service of our members' needs, so we are seeking broad feedback on this
issue. This will ultimately be submitted to the membership in a
referendum.