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Go Goji!
What I Choose to Buy at the Co-op ... and Why
A series of monthly articles by members of our Nutrition & Education committee
I’m sure you’re pleased about the expanded space at the store that houses our bulk section as we patiently await the construction of the new store. Personally, it’s my favorite section of the Co-op because it provides so many options with the ability to buy ingredients in large or small quantities. It’s also a way to save money and resources due to packaging. That’s why I choose to buy my dried fruits from the bulk section. There are so many to choose from and they are available year round.

Dried fruits provide versatility to main dishes, side dishes and desserts or can be eaten plain as a sweet treat. I add them to pilafs, baked goods, hot and cold breakfast cereals and yogurt or just nosh on them, sometimes mixed with nuts. Some of my favorites are the medjool dates, black mission figs and monukka raisins. And just as the bulk section has expanded, I have recently expanded my diet to include goji berries after being exposed to them by some friends from China. The Co-op sells organic gojis (PLU1777) next to the other dried fruits and after you read the benefits of gojis, I think you’ll want to bulk up on them.

Here’s the scoop on gojis. They are mildly sweet and sour taste in taste and are shriveled red berries that look like raisins. Goji berries are grown on an evergreen shrub in subtropical regions of Asia and are part of the nightshade family.

According to Cathy Wong (About.com/Alternative Medicine), goji berries have been used for 6,000 years by herbalists in China, Tibet and India to protect the liver, help eyesight, improve sexual function and fertility, strengthen the legs, boost immune function, improve circulation and promote longevity. They are rich in antioxidants, particularly beta-carotene and zeaxanthin. Cathy’s article also states that food containing zeaxanthin may prevent developing age-related macular degeneration, the leading cause of vision loss and blindness in people over the age of 65.

A Chinese study published in the Chinese Journal of Oncology indicated that people with cancer responded better to treatment when goji was added to their regimen. There have also been studies that show that goji berries and its extracts may lower blood glucose and cholesterol levels. In traditional Chinese medicine, the berries are mostly brewed into teas or added to soups.

In this country, goji is being added to juice blends. After looking through the aisles of the Co-op, I found that there are several juice blends with goji, acai and pomegranate, for example. These varieties include Lakewood Organics, R.W. Knudsen and Santa Cruz. So if you’re on the go, you can reap the health benefits of goji berries in liquid form as well.
http://altmedicine.about.com/od/completeazindex/a/goji.htm.

“New Fruits on the Shelf.” Parade, November 16, 2008, p.19.

http://en.wikipedia.org/wiki/Dried_fruit
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